About

I’ve owned, operated and managed a number of businesses so I’m interested in what works, not the latest buzz. I’m a plain speaking straight shooter who shares business and marketing advice to companies of all sizes that seek to maximize their growth potential.

Today’s global hyper-competition forces many businesses into the dangerous trap of commoditization, which has a negative impact on sales and profitability. I focus on brand-based strategies, a comprehensive methodology that raises the company’s value proposition, increases sales and, most importantly, maximizes profitability.

Solutions range from finished marketing and advertising efforts through operations, inventory and management insight.

Upon launching my consulting career, I served as Managing Partner for Wizard of Ads, an international marketing consulting firm. Prior to that, I learned the rewards and challenges of retailing as founder and CEO of Stanley & Weaver, Inc., one of Texas’ largest volume fine jewelers. My 28 years of real-life management and marketing problem solving has also included management positions with two national corporations and a highly respected regional corporation.

A graduate of Baylor University, I earned Bachelor of Business Administration degree with concentrations in both marketing and entrepreneurship.

I’m an avid rancher who raises Registered Texas Longhorns. While down-to-earth, I’m as comfortable in the boardroom as I am in the saddle. As a rancher I know how to separate the real deal from the BS.